Trying to get down to 50,000
November, Ford is
releasing the all new 2009 F150
Miles per gallon is the recent theme for selling
V-8 has 15/21
mpg. 12% improvement in mpg for the 5.4L, with a 8%
increase overall the lines.
is 100 pounds lighter. One of the reasons for
the improvement is the new 6-speed automatic tranny.
shift having torque
We toured the test center for rating EPA mpg and
MI. Sealed rooms, measure hydro carbons coming off any
part of the truck. 5 day test
measure for one drop of fuel
loss. Altitude test, dyno
DEARBORN, Mich., Sept. 18, 2008 – After setting the standard
for capability, reliability and quality for 31 years, Ford is now
offering even more truck for the money with the new 2009 Ford F-150 –
including unsurpassed fuel economy.
"No other truck offers more capability with better fuel economy than
the 2009 Ford F-150," said Matt O'Leary, Ford F-150 chief engineer.
"When the truck hits showrooms in October, truck buyers will see real
The 2009 Ford F-150, now with more standard safety equipment than any
other half-ton pickup, offers comparable or better pricing at all three
cab configurations versus the competition. The F-150 Lariat SuperCrew,
for example, starts at $35,820*, more than $5,000 less than a comparably
equipped 2009 Dodge Ram.
The 2009 Ford F-150 also offers more value compared with the current
F-150. With the XLT SuperCrew, customers receive $1,000 more value
versus the previous model with the addition of $1,600 in standard
equipment for 2009.
The base Manufacturer's Suggested Retail Price (MSRP) for Ford's
workhorse, the XL Regular Cab, starts at $21,320*; and the popular XLT
SuperCab starts at $29,160*.
"With the new F-150, we are offering customers more capability and
choice with better-equipped trucks at a greater value than the
competition," said Mark Grueber, Ford F-150 marketing manager.
"With the high-volume XLT series, we are able to offer more towing
capability, hauling capacity, more standard safety features,
industry-exclusive Easy Fuel™ and V-8 power at a starting price of more
than a $1,000 less than a comparably equipped competitive truck."
All 2009 Ford F-150 pickups are equipped with more standard safety
features than any other half-ton truck on the market and Ford
anticipates that the new F-150 will achieve NHTSA 5-star rating and IIHS
"Best Pick." Ford F-150 safety features include:
- AdvaceTrac® with RSC®
- Trailer Sway Control
- Anti Lock Breaking System
- Safety Canopy® side curtain air bags with roll-fold technology
for enhanced head protection in rollovers and side impacts
- Front seat-mounted side air bags with patented K-shape design
- Personal Safety System®
- SOS post-crash alert system and new seats and restraints
The Ford F-150 also offers the industry-exclusive Easy Fuel™ capless
fuel filler, V-8 power across the lineup and unsurpassed fuel economy of
15 mpg city and 21 mpg highway with the new SFE package.
Conditioning, 4.6L 2V w/ 4-Spd Auto Trans (Reg Cab)
2V w/4 Spd Auto Trans (Reg Cab)
2V w/4 Spd Auto Trans (Reg Cab)
6-Spd Auto Trans, Sirius Radio, Trailer Tow Package, 6-Way Power
Driver Seat, Rear Defrost
6-Spd Auto Trans, Sirius Radio, Trailer Tow Package, 10-Way
Power Driver Seat and Passenger Seat, Heated Seats, SYNC, Power
6-Spd Auto Trans, Sirius Radio, Trailer Tow Package, 10-Way
Power Driver Seat and Passenger Seat, Heated/Cooled Seats, SYNC,
Power Pedals, Universal Garage Opener
New - Includes 20" Wheels, Power Deployable Running Boards,
Unique interior/exterior, Heated/Cooled Seats w/flow through
console, Rain Sensing Wipers
DEARBORN, Mich., Sept. 18, 2008 – The new 2009 Ford F-150
remains the most capable full-size pickup on the market, delivering
towing capability of 11,300 pounds across all cab configurations and
payload of 3,030 pounds.
Ford built upon the F-150's capability by strengthening the frame
while making it lighter, improving horsepower, boosting fuel economy,
adding more usable interior space to the SuperCrew models and offering
even more standard safety features.
"F-150 customers have come to expect the best capability," said Matt
O'Leary, Ford F-150 chief engineer. "That's why our team has been
working so hard to deliver the most capable trucks for our customers,
including a new, improved chassis that helps deliver additional payload
and towing capacity as well as an 8 percent average fuel economy
improvement across the lineup."
Improved Chassis Helps Get the Job Done More Efficiently
The 2009 Ford F-150 features a fully boxed frame constructed from
hydroformed high-strength steel side rails – and cross members that pass
through the frame rails – for increased durability and safety.
The high-strength steel does double duty, providing approximately 10
percent more torsional rigidity, enabling engineers to finely tune
chassis components, while also contributing up to a 100-pound weight
reduction versus the current F-150.
"We've improved the new F-150's driving dynamics, delivering a truck
that's consistently sure-footed in all driving situations and load
conditions, regardless of the weather," O'Leary said. "And we've
built quality in to the new F-150 with laser-edge welds that are five
times stronger than other trucks' traditional spot welds. F-150
owners need to know that whether they use these trucks on the job site –
or for play – they're truly ‘Built Ford Tough.' "
F-150's double wishbone short- and long-arm front suspension with
coil over shocks shares components with the 2008 Expedition, although it
has been further refined for the F-150. Double ball joint links
allow for more precise steering inputs.
The Hotchkiss-designed rear suspension mounts the rear shock
absorbers outboard of the frame rails for a smoother ride and improved
body control. The revised suspension features 6-inch longer leaf
springs. The springs are extended forward to provide better lateral
compliance and refined rear axle steer characteristics.
The FX4 features an Electronic Locking Differential axle designed for
true off-road performance. There is also a special 17-inch LT tire
available to further enhance off-road capability. F-150 4x4 trucks
offer a choice of manual or electronic shift-on-the-fly four-wheel-drive
The F-150's four-channel Anti-lock Braking System not only improves
braking performance but provides the necessary foundation for enabling
technologies like AdvanceTrac® with RSC® (Roll Stability Control™) with
Trailer Sway Control and the available integrated trailer brake
controller. A new brake booster and master cylinder offer better
Size Matters, F-150 Delivers
In addition to improved payload and towing capacity, the new 2009
F-150 SuperCrew offers more usable space for moving people and gear –
thanks to a 6-inch stretch that improves rear seat legroom and cargo
A mechanically articulated second-row seat flips up and folds against
the back of the cab by simply pushing up on the seat bottom, a move
easily done with one hand, allowing easier loading and unloading of the
truck's rear seating area. The new SuperCrew's longer door moves
the B-pillar further back, improving the driver's peripheral vision.
"The flat load floor and fold-up rear seat allow for a much better
use of cargo space," O'Leary said. "After F-150 customers find
their way to their favorite electronics store on their 8-inch navigation
screen in the instrument panel, they have enough room to safely and
securely load their new large flat-screen television onto the flat-load
floor and take it home."
The flip-up seats combined with the flat-load floor, allows items up
to 47.9 inches tall to be stored safely from the outside elements and
secured in the locked cab. The total cargo space behind the front
seats is a class-leading 57.6 cu. ft.
The center section of the front bench seat features hidden storage
and on Lariat models the center section of the back seat folds down into
an armrest for rear seat passengers.
Easy on the Ears
Beneath its skin, the new F-150 uses a comprehensive sound package
and class-exclusive features to deliver a quiet and refined ride.
An exclusive Quiet Steel dash panel combines with an expanded
absorber on the engine side of the dash panel to limit the amount of
unwanted noise coming from the engine compartment. A single-piece
substrate under the instrument panel replaces the former multi-piece
unit, reducing the risk of squeaks and rattles and boosting perceived
quality. The Regular Cab utilizes a soft-trim back panel to
improve interior quietness. All models receive a new acoustic
The F-150 Platinum adds a laminated windshield and ultra-light, more
absorptive carpeting and additional insulation in the dash panel, doors
and back panel to deliver the kind of quiet ride that's expected of
today's luxury SUVs.
All new F-150s have been tuned from top to bottom to reduce noise,
vibration and harshness, including all the exterior body panels.
Computer models were made to determine where to add curvature and
grooves to the metal panels to reduce vibration. New powertrain
mounts, in addition to being more durable, also deliver vibration-free
performance at idle and while cruising on smooth roads.
The powertrain was tuned to optimize vehicle dynamics, shift quality
and durability while reducing unwanted noise and vibration. For
example, the standard 6-speed transmission on the 5.4-liter and
4.6-liter 3-valve V-8s reduces gear whine by 10 to 15 dB versus the
outgoing 4-speed unit.
The new Ford F-150's quiet ride stems in part from an advanced
technology called the Multi Activation Regression Simulation (MARS)
Sound technicians use the MARS computer model to balance different
sound inputs coming into the vehicle – from the powertrain, wind and the
road – and make all the sounds blend harmoniously.
"There are some vehicles out there that sound unbalanced. They are
good for two of the three attributes, say wind and road noise, but are
pretty bad for powertrain noise," said Mark McCarthy, Ford Truck NVH
Engineering manager. "What we've done with the new F-150 is focus less
on getting each attribute as quiet as possible and work on getting all
the levels in balance so the vehicle sounds and feels a little bit more
The sound balancing exercise and having such precise control over all
the sound attributes allowed engineers to focus on the engine note,
introducing certain frequencies back into the truck to give the engine a
pleasing, powerful sound.
All-V-8 Powertrain Lineup
The new F-150's engines do more than sound good.
The 5.4-liter, 3-valve Triton V-8 has been
optimized for better performance and delivers 320 horsepower and 390
lb.-ft. of torque running on E85 (85 percent ethanol and 15 percent
gasoline), pure gasoline or any blend in between; 4X2 trucks
equipped with the 5.4-liter V-8 are EPA estimated to achieve 14 mpg
city and 20 mpg highway – a 12 percent improvement versus the
previous model. Fuel economy when operating on E85 will yield
different values than gasoline.
The 4.6-liter, 3-valve V-8 is new for F-150.
It delivers 292 horsepower and 320 lb.-ft. of torque and competitive
fuel economy on 4X2 versions of 15 mpg city and 20 mpg highway.
Both the 5.4-liter and 4.6-liter 3-valve V-8s utilize open valve
injection. This unique feature improves the flow of fuel into
the combustion chamber and allows for more precise control of the
combustion process. This results in an increase in horsepower during
towing and higher rpm operations along with an improvement in
The 4.6-liter, 2-valve V-8 is the third V-8
choice in the line-up and delivers 248 horsepower and 294 lb.-ft.
off torque with the same fuel economy numbers as the outgoing V-6 –
14 mpg city and 19 mpg highway on 4X2 versions.
All three engines are full LEVII capable meeting California's Tier 2
Bin 4 tailpipe and evaporative emissions regulations.
"We're including Ford-tested-tough V-8 engines throughout our F-150
lineup," O'Leary said. "We listen when customers tell us that
performance is much more than horsepower and torque numbers. For
them, it's all about towing and hauling, and this powertrain line-up
delivers the class-leading capability that customers demand."
The 5.4-liter and 4.6-liter 3-valve V-8s are mated to standard
6-speed automatic transmissions. The 6-speed has been designed to meet
the demands expected of America's most-capable pickup.
All internal components of the smooth-shifting 6-speed have been
upgraded to handle higher torque capacities; these include more robust
clutch packs, bigger pump and bigger output shaft.
The transmission's hydraulic system also was beefed up to enable
improved idle speeds and improved converter clutch duty cycles.
Building on Safety Leadership
The 2009 F-150, with an all-new hydroformed steel body structure
including an industry-first use of tubular ultra-high strength steel, is
engineered to earn top safety ratings from the National Highway
Transportation Safety Administration and the Insurance Institute for
Standard safety equipment includes: AdvanceTrac® with RSC®; ABS;
Safety Canopy® side curtain air bags with roll-fold technology for
enhanced head protection in rollovers and side impacts; front
seat-mounted side air bags; Personal Safety System®; and new seats and
restraints designed to earn a "Good" rating from IIHS in low-speed
rear-end collision testing.
2009 FORD F-150 UNSURPASSED IN FUEL
On sale in October,
the new F-150 offers fuel economy that has improved an average of 8
percent across the entire lineup as a result of a wide-range of
DEARBORN, Mich., Sept. 18, 2008 – America's best-selling
pickup, the Ford F-Series, is raising the bar once again – this time
with unsurpassed fuel efficiency on the new 2009 F-150, thanks to
significant miles per gallon improvement across the entire F-150 lineup.
On sale in October, the new F-150 offers fuel economy that has
improved an average of 8 percent across the entire lineup as a result of
a wide-range of engineering enhancements. The fuel economy gains reach
as high as 12 percent versus the prior model year on F-150 models
equipped with the high-volume 3-valve, 5.4-liter V-8 engine. At
the same time, the new F-150 delivers class-leading towing capability of
11,300 pounds and hauling capacity of 3,030 pounds – a combination no
other competitor can match.
In addition, Ford is announcing the introduction of the new F-150 SFE
"superior fuel economy" edition delivering up to 21 miles per gallon on
the highway while still providing 7,500 pounds of towing capability –
fuel economy that is unsurpassed in the full-size pickup segment.
"Ford has committed to have the best or equal to the best fuel economy
with every new product we introduce, and we are delivering with the new
F-150," said Matt O'Leary, Ford F-150 chief engineer. "Fuel
economy has moved from 10th to third place among pickup buyers' top
purchase considerations – right behind durability and value. The
new F-150 delivers on all three as the industry leader."
The new SFE package will be available on F-150 SuperCrew XL and XLT
4X2 vehicles with 4.6-liter, 3-valve V-8 engines and 5.5-foot beds. The
SFE pickup will achieve 15 mpg in the city and 21 mpg on the highway.
The SFE package trucks also feature a new fuel-efficient six-speed
automatic transmission, a 3.15:1 rear axle and 18-inch chrome clad
aluminum wheels with low rolling resistance P265/60R18 all-season tires.
"Earning the trust of so many truck customers during the past 31
years has taught us a lot about what they want and value from their
F-150," O'Leary said. "In the past, there was a tradeoff – more
fuel economy meant less capability and vice versa. With the new
F-150, we didn't accept tradeoffs. We delivered capability and
The SFE package will be a no-cost option on XLT SuperCrew pickups
with the chrome package and will cost $1,095 when ordered on XL
SuperCrew pickups with the decor package.
Fuel Economy throughout the Lineup
The 8 percent improvement in fuel economy across the entire lineup of
V-8 F-150s is the result of using lightweight ultra-high-strength steel
to lighten the truck up to 100 pounds versus the current model and
The new F-150 is now best-in-class for aerodynamics. The new
F-150 SuperCrew 4X2 with a 5.5-foot box has the lowest coefficient of
drag – 0.403 – in the segment. That's 6 percent lower than a
comparable 2008 F-150.
Key aero improvements for the new F-150 include:
- A new chamfered shape to the rear of the cab, which incorporated
the center-high-mount stop lamp. This shape helps direct
aerodynamic wake over the pickup box efficiently.
- The top of the tailgate, which angles outward to create a bold
lip. This wider surface at the top of the tailgate works with the
cab chamfering to direct airflow over the box efficiently.
- The front bumper valence and spoiler design, which has been
improved to better manage airflow underneath the truck without
In addition, as part of the fuel economy improvements, Ford's
powertrain team delivered technology upgrades to make the F-150
powertrains more efficient.
The new six-speed automatic transmission offers a wider gear ratio
span than four-speed transmissions, allowing engineers the flexibility
to have responsiveness in low gears and better fuel economy in the
taller gears. The new double-overdrive gearbox is designed to
contribute a 4 to 6 percent fuel economy improvement.
Both the 5.4-liter and 4.6-liter 3-valve V-8 engines utilize open
valve injection. This unique feature improves the air/fuel charge
conditions in the combustion chamber, allowing greater spark advance at
higher loads and engine speeds. This delivers increased horsepower
during towing and higher rpm operations, lower emissions and more
efficient use of fuel.
The F-150 also regulates gas consumption by using aggressive
deceleration fuel shut-off. The fuel shut-off is automatic
and requires no unusual actions from the driver. When the driver
releases the accelerator pedal, the system temporarily turns off the
fuel. The flow of fuel seamlessly resumes when the truck reaches a low
speed or the driver accelerates again.
To prevent engine hesitation normally associated with fuel
interruption, Ford's powertrain team developed proprietary software to
integrate the technology with the F-150's powertrains.